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Ankit Sahu May 3, 2019 | 3 min read

What is the Difference Between a Brand and a Product?

Popular products can become brands and brand names can be used to refer to products. Confusing? This article will provide a clear understanding and ...
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Ankit Sahu April 17, 2019 | 4 min read

Why is it Important to Have a Memorable Brand Identity?

A brand is remembered for a high-quality product, excellent service, fine care and most importantly a strong brand identity. Brand identity is how ...
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