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Vinsha Vijayan April 5, 2019 | 3 min read

What is the Inbound Marketing Process for Lead Generation

In the old world of information scarcity, “lead generation” had a definite answer which described it as a process where marketing found the names of ...
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Vinsha Vijayan April 2, 2019 | 5 min read

How to Generate Leads for Your Business via Inbound Marketing?

Did you know: 61% of marketers say generating traffic and leads is their top challenge. (Source: HubSpot, 2018)   According to the 2018 State of ...
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Seagull Advertising March 31, 2019 | 4 min read

B2B Email Marketing Strategy: Steps to Follow

A smart B2B marketer will inevitably rely on email marketing for building awareness, consideration, and generation of cost-effective inquiries and ...
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Vinsha Vijayan March 4, 2019 | 7 min read

Future of Inbound Marketing: 5 Big Opportunities

What Is The Future Of Inbound Marketing The channels used to research and make purchases, and the preferences of a buyer continue to change. As a ...
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Vinsha Vijayan February 28, 2019 | 5 min read

5 Benefits of Inbound Marketing for Your Business

Did you know? - 72% of organisations that calculate ROI say their marketing strategy is effective. (Source: HubSpot)   In simple terms, inbound ...
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Vinsha Vijayan February 25, 2019 | 5 min read

Outbound vs Inbound Marketing - Strengths & Weaknesses

Marketing is vital for all businesses. Without a sustainable lead generation funnel it is very difficult to thrive in today's competitive market. It ...
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Seagull Advertising February 21, 2019 | 2 min read

Need for CONSUMER CO-CREATION during Brand Launch/Relaunch

The following article will help you understand: 1. What is consumer co-creation? 2. How consumer co-creation is done using Seagull’s - Wings for ...
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Seagull Advertising February 19, 2019 | 3 min read

Can Complicated "Designs" be Simplified?

Every time we walk down a street in India, the design clutter hits us! Haven't you noticed it?   Signages, communication of brands, billboards, ...
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Seagull Advertising February 14, 2019 | 6 min read

Real Estate Buyer Personas [Download Free Template]

How much have you spent in the last few years for real estate marketing? How many real estate ad campaigns do you have running simultaneously? How ...
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Seagull Advertising February 12, 2019 | 3 min read

How a Brand Design Consultancy can uplift your brand?

As much as you think you can do it all, sometimes you need to know when to step outside of your comfort zone and hire a consultancy to do what they ...
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